How To Start A Fashion Website To Earn Passive Income & Become A Digital Nomad?

Learn how to start a fashion blog website to make passive income online and become a Digital Nomad traveling with WordPress through A2 Hosting, Bluehost, Siteground, or WPEngine.

This blog post will guide you through the process of how to start a fashion blog website and how to become a fashion blogger and make money with step-by-step tutorials.

You’ll learn to choose the right blogging platform, the technical side of blogging, the implementation of SEO (Search Engine Optimization), the best blogging themes to choose from, and the process of how to make money blogging.

How to start a fashion blog make money blogging Jadore SEO J'adore SEO Content Marketing

If you’ve been wondering how to become a successful fashion blogger, you should also learn the importance of creating and writing content that is engaging and appealing to your readers. 

In addition, to become a successful fashion blogger, you also need to learn the basic and advanced level of SEO and writing skills through online courses, choose a profitable fashion niche, and incorporate the right mailing list provider so you can continue connecting with your audience and provide more high-quality and valuable blog posts.

It’s not that difficult starting a fashion blog as you may have imagined, however, the toughest part for some people is the process of how to become a successful fashion blogger. 

With dedication, consistency, and perseverance, there’s no doubt that you will eventually become a successful fashion blogger, and make a passive income from your blog.

Once you’ve established your fashion blog, it can be an excellent source of revenue.  Just start with a mindset that you’re not just starting a fashion blog to make money. 

You should be starting a fashion blog so you can provide value and that you’re also passionate about sharing and writing about fashion.

Some of the perks that come with fashion blogging seem glamorous to the outside world. 

This includes wearing and showcasing stylish outfits, sponsored outfits, flexible hours, a high money-making niche, the possibility of being able to travel around the world, and being able to work wherever you can.

Unquestionably, some people consider this career easier than others and decide to go for it. Yet, none of the aforementioned is achievable without passion and hard work. Besides, turning your fashion blog into a business is not as seamless as it looks.

Undoubtedly, starting a blog is one of the simplest ways to start an online business and it is totally cost-effective that does not require a lot of money to invest in but your time and effort.  But, of course, it depends on how you approach fashion blogging and what your intentions are.

You will be surprised to know that there are actually successful fashion bloggers who are now earning multi-million dollars a year solely from their fashion blogs.  Their source of income is endless as it comes from a variety of sources.

Below, you’ll find all the easy steps and strategies to follow on how to start a fashion blog so you can start making money from your online business.


10 Steps On How To Start A Fashion Blog Website To Become A Digital Nomad

1. Choose Your Fashion Niche, Topic, Or Focus With A Market Factor

Choosing your ideal niche would be your first step to starting a fashion blog.  Undoubtedly, fashion is quite a broad category that contains lots of micro fashion niches.  

There’s no rule as to whether to choose a broad fashion niche or niching down your topic.  The most important thing is to choose a fashion niche that has enough market value, and you must also be passionate about your chosen topic.

For example, if you were to choose one of these focused topics within the fashion niche which are “fashion for millennials“, “fashion for over 40” “fashion for college” “luxury fashion” “vintage style”, “fashion for curvy women”, or “fashion for petite girls” you’ll be able to create targeted content for these audiences and it will also be easier to create marketing campaigns.

Alternatively, you can also start defining your fashion sense or the type of style that others might also be searching for on Google search.

Try to think about your targeted audience and put yourself from their perspective.  If you were one of your audiences, how and what would you be searching for on Google about fashion?  Ask these example questions:

  • What’s the best dress for body type? Define different types of dresses for body type, for example, pear-shaped, voluptuous, curvy, round, petite, or skinny body.  You’ll be able to provide informative posts and a list of beautiful dresses that are suitable for different types of bodies.
  • What to wear to work?  For this type of question, women or men would also search on Google for office or work style ideas, inspiration, and outfit guide.  You can write a post with a list of images with affiliate links of different appropriate outfits to work pairing with various pieces that look aesthetically pleasing for work.

In contrast, if you were to choose a general fashion niche that has no specific focus, similar to the Who What Wear website, it is considered to be a general fashion site.

A general fashion website or blog might be a better option for you if you just love anything about fashion with no focus.  You will not be restricted to only write about whatever micro-niche you’ve chosen.

If you can’t seem to narrow down your topic, you can always create several categories about fashion in your menu or navigation bar.  In general, a fashion category is also a profitable niche as long as you stay consistent and work hard at it.

2. Do A Keyword Research & SEO Analysis On Your Niche

While you’re still deciding on your fashion niche, we highly recommend performing deep keyword research and SEO analysis on Keysearch.

Performing keyword research and SEO analysis on your chosen topic on Keysearch will give you an indication of whether or not it has enough search volume (the number of searches it receives on Google from your potential audience).

Searching your keywords within your fashion niche on Keysearch will also help you analyze and determine different keywords’ competitiveness, the ranking factor, the level of competition, and your competitors.

For example, if you were performing keyword research on “best dress for body type” on Keysearch, you’ll also be able to identify the search trend, relevant keywords, and the ranking factor.  You’ll be able to analyze if your keywords will be hard to rank for on Google or not.

On Keysearch, it will also give you a color-coded indication of your keywords ranking from easy (green) to moderate (yellow) to hard (red).

Adding focused keywords is really important in your blog content, as it will help you improve your SEO in the long-term. 

SEO can be complex.  It goes alongside choosing the right keywords that are profitable with less competition so your visibility on search results will increase.

That’s why we always recommend thinking carefully before choosing your niche because it can also impact your SEO in the long run.  

Implementing SEO from the beginning is good practice. 

SEO is basically a process that involves optimizing your website or blog content with your chosen keywords across your blog.  This includes the main page, blog posts, all pages, and categories so they will be discovered through search engines’ organic results when people are searching online.

We will cover more SEO implementation for your fashion blog on step 6.

3. Choose a URL Domain Name & Social Media Name

Once you’ve decided on your fashion niche start writing down a possible URL domain name and social media name that you would like to buy. 

First, check if the URL domain names you’ve chosen are available for purchase on A2 Hosting

Also, make sure that you check all different social media platforms if your URL domain name is also available.  You want to make sure that your URL domain name has exactly the same name on your social media platforms so as your fashion blog starts getting visitors, they can easily follow you.

For example, our domain name is J’adore SEO, and if you search on Instagram and Facebook for J’adore SEO, you’ll also be able to find us easily.

If you find that one of your chosen blog names is also available on social media, we recommend registering an account straight away and then purchasing your URL domain name immediately before it gets taken.  A2Hosting is one of the best providers to purchase a URL domain name as they’re affordable with amazing services and support systems.

Some important tips:  Try to choose a unique yet memorable URL domain name for your website or blog so your visitors can easily remember you.  However, there’s no harm to choosing your own name for your URL blog domain name. 

You may have even noticed that some bloggers have opted to infuse their URL domain name with relevant keywords or that pertain to their blog niche. 

For example, since you’re starting a fashion blog, incorporating the keyword “fashion” or “style” in your URL domain name might also be helpful for your future visitors to identify what your blog is all about. 

Though, not necessary.  It is less of a concern for all types of blogs.  In case, if you decide to branch out or expand your niche to more of a lifestyle blog including DIY, decor, food and etc at least you won’t have a problem transitioning because your URL blog name is not specifically tied down to a fashion content only.

Another important thing we always recommend to our readers is to keep their URL blog domain name short.  Preferably 1 to 3 words. We know how hard it is to find a short domain name that’s relevant to your niche.  

Keep in mind that if you choose a very long and tedious URL domain name it will be difficult to remember and search for.  So you want to ensure that you choose an unforgettable and catchy name for your blog so you will easily be remembered and be found in order to grow your online business.

Find your catchy URL blog domain name on Bluehost, or A2Hosting so you can start setting up your fashion blog.

4. Choose A Web Hosting Provider For WordPress

The next step is to choose a web hosting provider either A2 Hosting or Bluehost for your fashion blog.  It’s important to choose a reliable web hosting provider as it’s just as crucial as choosing a good URL domain name for your blog.

Owning your own web hosting is important so you have control over your website or blog data.  A hosting company is where all your website data and files will be stored securely in order for your website to function as it should.

4.1. A2 Hosting

A2 Hosting is being widely used by different bloggers including online entrepreneurs due to their excellent service, hosting server, support, and monthly price. 

We can vouch for this, as we currently use A2 Hosting on one of your websites.  They’re also fantastic at helping bloggers who are facing technical difficulties.

A2 Hosting has several web hosting plans starting at $2.99.  All their hosting package plans can provide up to 20X faster web hosting as well as unlimited SSD space and transfer.

If you already own a blog and are not confident with the technical side of migration.  A2 Hosting can migrate your blog to their server for free when you sign up.

What we love about A2 Hosting is that they also offer free automatic backups.  Having automatic backups in your hosting company is crucial, as you never know what could happen to your blog in case of a major technical issue or even worst-case scenario if your website gets hacked.

They also offer a money-back guarantee at any time in case you find that they’re not the right hosting provider for you.  However, this has never happened to us and to the majority of bloggers that we know of.

A2 Hosting is also amazing at providing a fast speed optimized WordPress.  This means that your website or blog won’t be slow.  Having a fast speed website is crucial to the improvement of SEO, and in return, you will be rewarded with organic traffic by Google.

Additionally, A2 Hosting also offers a free SSL Certificate that will be automatically installed and updated for your website URL domain name.  Having an SSL Certificate for your website domain is extremely important for security purposes, ranking factors, and SEO improvement.

If you happen to get stuck, A2 Hosting staff is available 24/7/365 to help you with anything at any time.

To register with A2 Hosting find out here to choose your web hosting A2 Hosting WordPress Solution Plans for your fashion blog.

4.1.1. Click A2 Hosting

4.1.2. Head over to the top banner, click Shared Hosting.

4.1.3. Select your monthly web hosting plan either Startup, Drive, Turbo Boost, or Turbo Max.  Before selecting your monthly package plan, compare these four monthly plans with each other so you can identify all the features that are included in each plan.

4.1.4. Once you’ve selected your monthly plan, you will be redirected to select your domain name option.  If you haven’t yet purchased your domain name, you can go ahead registering your URL domain name with A2 Hosting:

4.1.5. Type in your URL domain name under “Register a domain name”

4.1.6. Type in your URL domain name under “Transfer your domain name from another register” and then click “transfer” if you already have an existing domain name and wish to transfer to A2 Hosting.

4.1.7. If you wish to use your existing URL domain name that you already own or purchase, just click “I will use my existing domain and update my nameservers”.  Enter your existing domain name under this field and then click “Use”.

4.1.8. Once you’ve chosen your domain option, you will be redirected to the next configure page. 

4.1.9. You will be redirected to Choose Billing Cycle list box, there you can select the billing cycle that you want either monthly, 12 months or 36 months.  

4.1.10. Under the billing cycle and configurable options, you can select and customize the hosting features that you want to be added for your web hosting account: 

4.1.11. You can select where you want your Server Location to be located under “Server Location (Select a data center closer to your visitors for maximum speed)”.  If you’re targeting European, American, or Asian visitors, try selecting the nearest server country to your targeted audience.  For example, our targeted audience and the majority of our audience are from the US and Europe so we opted for Arizona or Michigan.  

4.1.12. Select the types of SSL Certificates that you require for your blog under “SSL Certificates (HTTPS security, improved SEO & browser padlock)”.

4.1.13. Then select “Dedicated IP (Recommended for SSL Certificates)”

4.1.14. You can select the size of your GB DropSuite Offsite Backups (Securely backup your website & data with advanced encryption).

4.1.15. You can also select an option for your Barracuda Spam Firewall (Block malicious & junk email with smart anti-spam protection).

4.1.16. You can also select an option for your A2 Website Builder (Simply select a template, add content, and publish).

4.1.17. Then select Cloudflare Plan Basic Monthly to improve the speed of your website.

4.1.18. For an additional option, you can select “Auto-Install Application” whichever application platform you’ve decided to use whether it’s WordPress or something else.

4.1.19. You will be provided with your login details and password once you’ve selected your “Auto-Install Application”.  You must save these details before moving on to continue so you can access your A2 Hosting cPanel server.

4.1.20. Then select “Continue” to Review and Checkout.

4.1.21. Review your order summary and then select “Checkout” once ready to register your A2 Hosting account.

4.1.22. You’re now on the Checkout page.  Fill in your personal details and billing information to checkout and complete your registration.

4.1.23. Select “Complete Order” once you’ve completed entering your billing details.

4.1.24. Congratulations, you now have an A2 Hosting plan for your fashion blog.  You should have received an email from A2 Hosting with more information on how to set-up your blog from the cPanel section.

4.1.25. Check your email for confirmation and guide to setting up your WordPress blog from A2 Hosting cPanel.

4.1.26. Log in to your A2 Hosting once you’ve finally completed your registration.

4.1.27. Select cPanel in your A2 Hosting account once you’re logged in.

4.1.28. Inside your cPanel select “Addon Domains” and then Add your domain name.

4.1.29. And then go back to your cPanel and select “WordPress A2 Optimized” under Softaculous Apps Installer.

4.1.30. Click “Install” once you’re inside WordPress A2 Optimized page.

4.1.31. And then enter your URL domain, Site Settings, Site Name and Description, and your Admin Account details.

4.1.32. Make sure that you use your own personal email account to enter under “Email installation details to:”.  This is the email A2 Hosting will send your login details to your WordPress blog.  

4.1.33. And then click “Install”.  You have to wait for a few minutes while they’re installing your WordPress blog.  Once installed, you’ll be able to login to your WordPress to start customizing your site.

4.2 Bluehost Hosting

Alternatively, Bluehost hosting is also another great web hosting that we’ve used in the past.  For the first year, they also offer a free domain name, free SSL certificate, and a 24/7 support system.

Their web hosting plans are also available in a variety of package plans that start at $2.95. 

That you can also add unlimited websites (if you plan on having multiples websites in the future), unmetered SSD storage, unlimited subdomains, and much more.  Find out more so you can choose your web hosting plan.

4.2.1. To register your web hosting plan, click here and then select the “get started now” for your web hosting plan and your domain name.

4.2.2. Then select your plan either basic, plus, or choice plus that’s suitable for your fashion blog.  If you plan on creating several blogs in the future, we highly recommend selecting the plus or prime plan option.

4.2.3. Enter your domain name under “new domain” if you haven’t bought your domain name yet.  Otherwise, just select “I have a domain name” section if you’ve purchased your domain from somewhere else already.

4.2.4. And then you need to enter your contact information so you can start moving on to the next step.

4.2.5. Select your “package information“.  You have the option to choose the 36 months upfront for prepay so you can receive your hosting discount at such a small price.  If you find that the 36 monthly upfront payment is too costly for you, just choose the 12 months upfront payment option.

The good thing about selecting the 36 monthly upfront payment is that you’ll also get the Free Let’s Encrypt SSL Certificate for your website.  This is highly recommended for security and the improvement of your SEO.

And in addition to this, you don’t have to worry about renewing your hosting plan until the 36 months comes to renew.  You just need to ensure that you select the automatic renewal before the 36 month expires.

4.2.6. Now enter your billing details so you can complete your registration with Bluehost hosting plan.  Please select to agree to their “Terms of Service” agreement, and then click “submit”.

4.2.7. Once you’ve submitted your billing information, choose a strong password for your account.  The secured password you’ve entered will be used for your hosting payment information.  Please make sure that you store a secure copy of your password and login information for future access.

4.2.8. Congratulations! You’ve finally registered with Bluehost hosting.  Now click “log in” to start setting up your WordPress.

4.2.9. After logging in, you should have your account opened for the first time.  You’ll see an option for you to choose your theme.  A theme is basically a design for your blog, the layout, and the structure.

4.2.10. Just click the “Skip This Step” for now below where it says offered themes.  Complete setting up your first before adding your blog theme.

4.2.11. After skipping the blog themes, click “Start Building”.  Then Bluehost should automatically install your WordPress for your blog.  This an awesome feature and it’s less technical as compared to in the past when Bluehost didn’t have this option.  Bluehost has now made this much easier for beginners to installing WordPress.

4.2.12. Once your WordPress is set up correctly, you will then be redirected to your WordPress dashboard.  You will see a front page of your WordPress that says “Welcome to WordPress”.  Your WordPress is the main platform that you log into once you start customizing your fashion blog design or theme, to write your blog posts under “Add New”, and then publish your blog posts.

4.2.13. On the left side of your WordPress dashboard menu under Bluehost, hover onto “Home”, and then click that so you can enter your website or blog title, site description and then click the “Launch” and then “Next Step”.

4.2.14. Once you’ve clicked the “Launch” you have officially launched your new website or fashion blog.  You can now start adding your blog theme, start customizing your blog theme, start writing your posts, and then publish.  Congratulations!

5. Purchase Your Blog Theme

The next step is choosing your blog theme.  There are lots of blog themes from StudioPress, Mojo Marketplace, Elegant Themes, and 17th Avenue Designs that you can choose from.

Their blog themes are available with a clean, crisp, modern, stylish, and chic appearance that will suit your fashion blog aesthetic. Their blog themes are also SEO optimized, intuitive, user-friendly, conversion-focused, and unique.

Also, you need to ensure that your website is responsive since fashionistas want to be able to browse their favorite fashions while on the go. Moreover, you need to ensure that you have a method of accessing images worthy of your fashion blog.

Once you’ve purchased your blog themes from either StudioPress, Mojo Marketplace, Elegant Themes, and 17th Avenue Designs, you need to download the zip file that they provide and then upload your theme to your WordPress dashboard. 

You should receive an instruction and a zip file of your theme from whichever you purchase your blog theme from so you can install it on your WordPress.

To upload your theme, just go to your WordPress dashboard, then hover to “Appearance” located on the left side, and then click “Themes”.  And then click “Add New” at the top left of your themes to upload to your WordPress.

Once the uploaded theme is successful then you can start customizing the design of your blog theme that suits your aesthetic style.  Again, go back to your email to find the instruction from where you purchased your blog theme.  They should have sent you information on how to customize your blog theme.

6. Invest In SEO Blogging Course Or Get Someone To Help You With SEO For Your Blog Content

If you’re not familiar with how to implement SEO to your blog and content, how to blog, and write your blog, investing in an SEO blogging course is also essential while starting your fashion blog.  

Here are some of the best SEO blogging courses to help you with starting your blog, they’ll also help you how to write and structure your posts with the implementation of SEO and your selected keywords.  

You’ll also get to learn in-depth knowledge here about how SEO works and how SEO should be implemented and structured within your content, title, headings, permalinks, and meta description. 

You’ll also get to learn how to convert your blog posts to returning visitors, and purchases if you provide products and affiliate links on your blog content.

As mentioned above, SEO is a crucial part of implementation in any blog content so all your posts and blog will appear on any search results whenever your potential audience searches for your keywords. 

In return, you will gain more visitors, and earn more money from your blog provided you have integrated affiliate links, your products or services, and display ads within your blog content.

You can also find out more information on how to make money blogging from your fashion blog once you have enough blog content and visitors to your blog.

Furthermore, SEO is an important part of a successful blog that should be practiced right from the beginning, and before you even start writing your first blog post.

Alternatively, you can also get someone to optimize your SEO within your post and write your articles if you’re not too confident with implement SEO yet

We’ve heard so many stories from our readers saying that they’ve made the biggest mistake for not focusing on SEO before they started writing and posting their blog content.

If you perform keyword research and apply SEO within your blog posts, you will be rewarded with a future audience and passive income. 

In this regard, it’s definitely worth investing in online classes on SEO blogging and having someone to optimize your SEO. And you can continue investing information that could be helpful for your online business to grow.

Sometimes it can be challenging to learn new skills from the beginning, however, you have to start somewhere just like everyone else and continue to motivate yourself and work hard at it.

Never give up especially when it gets tougher because all your hard work will eventually pay off in the future no matter how long it will take you to achieve your blogging business.

So, you need to convert those challenges into your motivations and create future passive income from your fashion blog.

7. Invest In Writing Blog Post Courses & Outsourcing

Let’s face it!  Not everyone was born to be a prolific writer.  If you’re naturally a prolific writer, who can easily construct appealing storylines, paragraphs, and who is good at copywriting then kudos to you because you won’t find it hard to write your blog posts.

However, some of us still struggle to write blog posts that are engaging to the readers.  If you’re one of those people who’s not yet confident in your writing skills, we highly recommend investing in online writing courses as well.

Outsourcing your articles or blog content is also a viable option so you can focus on growing your online business.

These writing courses will teach you how to write with storylines, properly constructed paragraphs, and engaging sentences so your readers will be drawn to your blog posts.  

These writing courses will also help you convert your blog posts to sales and make money from your products or affiliate links.  

Similar to the SEO blogging courses, you’ll be able to learn how to construct sentences that beautifully flow, and structure your phrases in a sense that you can naturally infuse your keywords and improve your SEO.

Consider investing in these writing courses before you start writing your blog posts if you’re unsure and still not yet confident about writing your first blog post.  It will help you optimize your blog content and improve your writing skills in the long run.

8. Start Writing Your Blog Posts

We always advise everyone to just start writing.  Even if you’re not 100% ready, you’ll make mistakes and you’ll also learn throughout your writing journey.

Once you’ve gathered your keywords for your blog posts, start writing.  But first and foremost, don’t just write without providing value and high-quality content.

Don’t forget to perform keyword research and implement the importance of SEO so your blog posts will be found on Google search results and any other search engine in the future.

We also recommend writing at least 2000+ words as Google prefers longer posts that are also of good quality so they can serve the right audience.

We also find that writing 3000+ words tend to rank faster on Google’s first page and on the first few pages of Google.  This is something you might want to keep in mind, so your content will easily get ranked on Google.

Most of all, try to stay consistent with your writing and posting.  Even if it takes you a whole week to write and research your blog posts just stick to it and publish on your normal routine.  Consistency is one of the crucial keys to a successful blog.  

9. Add A Newsletter Sign Up Form In Your Blog

Once you’ve posted your first blog post, consider adding a Newsletter Sign Up Form from the start so you can start collecting your mailing list.

A lot of bloggers tend to shy away from this step, as it’s an additional job that they have to take action on.  Yes, it’s easy to forget to add a newsletter from your blog, however, if you start from the beginning you’ll be surprised how much you can achieve with collecting your audience mailing list.

Try not to be intrusive!  For example, it can be quite annoying when there’s a pop-up newsletter form when you land on a blog.  It might drive your readers away from your blog.

We recommend implementing your newsletter from within your blog post, so your readers will see them and they will eventually signup to your newsletter especially if they find that your blog posts are engaging, of high-quality with value.  

Convertkit and Aweber are the two newsletter providers that we currently use and we highly recommend their features and services.

With Convertkit and Aweber, you can easily build your audience through sign up form, automation, and other integration features that they offer.  

Once you’ve built your audience in your mailing list, you’ll get to know what they’re interested in and you can share more ideas with them and also earn an income by promoting products and sending relevant emails, and redirecting them to your new blog posts and products that they’re more likely interested in. 

Both Aweber and Convertkit offer monthly pricing plans at an affordable option with a variety of features that you can easily integrate within your blog.  

10. Learn How To Make Money From Your Fashion Blog

Once you’ve written and posted valuable and engaging content or blog posts in your fashion blog, you can then start adding affiliate links, your products or services (if you have some amazing ideas that you can offer to your readers), or display ads.

There are so many ways to make money from your fashion blog.  After all, a fashion blog is already a lucrative business so you can leverage it.  

Find out here for a more detailed blog post on how to make money blogging.  You can apply all the easy step by step guide on how to make money blogging to your fashion blog effortlessly.


We hope that you learned a lot from this easy step by step guide on how to start a fashion blog.  We endeavor to keep updating this blog post and add more tips on how to start a fashion blog in the foreseeable future.

Don’t forget to signup for our newsletter so you won’t miss out on our new updates.

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